Advertising Automation For Automotive

Pre-built social ads proven to drive results for dealerships.

Help automotive clients go to market faster with ready-to-deploy ads, pre-built, and fully optimized for social media.

 

250+ Pre-Built Social Ads at Your Fingertips

Audience Targeting

Tested for Success

Ad Creative

Ad Messaging/Copy

All it takes is 5 simple steps:

PICK YOUR PLAYBOOK


Pick the perfect Playbook for each dealer to reach shoppers at every stage of the buyer journey and maximize results.

  • Audience targeting, campaign strategy, ad creative, ad copy
  • Includes 6-50 different ads per Playbook 

CHOOSE SOCIAL CHANNEL(S)


Identify which channels you want to run the dealers ads on. You can choose to run ads on individual channels, OR maximize opportunities on social by taking your client’s ad strategy Omnichannel and choose multiple or ALL available channels.

  • Facebook & Instagram
  • Pinterest
  • Snapchat
  • TikTok

SELECT TARGETING RADIUS

Select the area around the dealership’s location that you want to target, and think shoppers would be willing to travel, and customize the targeting radius for each ad set! 

  • Single targeting radius for all ad sets
  • Multiple targeting radii, specific to each ad set
  • Global targeting radius across entire campaign

SET BUDGET

What’s your client’s budget, and how much of their $$$ do you want to invest in the specific campaign?

  • Enter daily budget
  • View estimated monthly budget (based off of that number)
  • And use our budgeting tool to manage and monitor ALL of your clients’ campaign budgets/spend at SCALE! 

DEPLOY PLAYBOOK

Deploy Play and leave the rest up to us!

From there, our platform will start to automatically build out the ad Campaigns, Sets, and Ads into the dealers ad account, on the channels selected.  

And you don’t have to worry about the different ad formats associated with the different channels, because every ad will be optimized based on the specific channel(s)+ ad placement(s)!

Facebook Inventory Ads Playbooks

Transform any dealership’s inventory feed into Automotive Inventory Ads (AIA) on Facebook.

  • Based on a dealer’s inventory type and campaign objective!
  • Keep shoppers In-App, OR send shoppers to a VDP on a dealership’s website – either way, drive more leads ASAP.

Other Trending Playbooks:

Model Line Playbooks

Promote every dealership’s top model lines with ad campaigns that deliver the most captivating ad content relevant to in-market auto shoppers, including:

  • Advanced features specific to each model
  • Provides reasons why users should purchase that particular vehicle

OEM Branding Playbooks

Showcase any dealer’s OEM-specific brand and boost their fixed-ops revenue with OEM-specific content that sets them apart from their competitors.

  • OEM Branding 
  • OEM Service 

EVs & Hybrid Playbooks

Encourage in-market shoppers to go electric with ads that inform, educate, and excite them!

  • OEM-specific model lines
  • Generic messaging re: “Going Electric”

Custom Order & Pre-Order Playbooks

Give your dealer-clients a way to make more $$$, sell more units than what they have on their lot, and provide shoppers the opportunity to get the exact car they want!

  • Promote quick turnaround time (ex. Delivery in 8-10 weeks)
  • Offer incentives for custom order vehicles

General Playbooks

Looking to increase outcomes for dealers…or maybe even for your own agency? Access additional Playbooks for objectives that range from replenishing any dealers inventory to increasing your organization’s opportunities.

  • Service
  • Branding
  • Buyback

See how BuyerBridge can help your Agency simplify social ads today.