If the shocking announcement Facebook made yesterday sent your head spinning, you're not alone. If 2021 has taught us anything about the digital marketing universe, it’s that adaptability is virtually everything. From iOS updates and cookie privacy changes to...
Before September 13th, we had it pretty easy: Both dealers and agencies could post + manage inventory on Facebook Marketplace at scale, 100% automated. But little did we know, that was all about to change... The Problem: Facebook Marketplace Listing Automation...
The Power (and Pain) of Agency Reporting The Power Considering that the performance of your dealers’ Facebook ads is a pure reflection of your agency and can easily result in churn... ...proving ROI to dealers isn’t something to take lightly. Some dealers simply want...
What Is BuyerBridge? Say hello to your agency’s (and dealer clients’) new best friend: BuyerBridge, a Facebook AdTech Platform designed specifically for auto agencies and resellers. If your agency is running Facebook Ads for auto dealer clients, BuyerBridge can help...
Dealerships come to your auto agency for one thing and one thing only, to drive more unit sales from Facebook and Instagram ad campaigns. Your clients hand you $1 with the expectation that you’re going to turn that into $2-3. Do that, and chances are they’ll reinvest...
Why Image Size Matters Images determine whether your dealer clients’ ads are a scroll-stopper, or just plain scrolled past! It doesn’t matter how many ads you’ve set live if the quality of your image is sub-par, or down-right painful to look at. One of the biggest...
Let's Talk 2020 2020 was an unforeseeable year for us all...to say the least! Despite the extraordinary events taking place within these past 12 months, the BuyerBridge team was able to persevere, making huge strides in our technology, and big additions to our team!...
![The [NEW] BuyerBridge Playbook Library + 31 Playbooks: Ready-To-Deploy Facebook Ad Campaigns for Your Agency’s Dealer Clients](https://buyerbridge.com/wp-content/uploads/Playbooks-Blog-Thumbnail_-635x260.png)
Introducing: The BuyerBridge Playbook Library + 31 Playbooks! 🎉 Creating successful advertising campaigns for dozens of clients takes up A LOT of your auto agency’s time. From deciding on each dealership's campaign strategy, to the creative and copy of the ads, to...
Budgeting Facebook Ads for Your Auto Agency's Clients As an auto agency, dealerships often come to you with an objective, a dollar amount of what they’re willing to invest in Facebook ads, and expectations of a high return. From there, it’s your job to figure out what...
Optimizing on-Facebook Lead Ads for Your Dealer Clients Leads offer your agency’s dealer-clients an opportunity to discover and pursue people who have shown initial interest in their auto inventory or services that they offer. As an automotive agency, I'm sure I don’t...
🎉 Presenting: The Ad Previews Tool BuyerBridge is eager to announce our newest platform feature: the Ad Previews Tool. The Ad Previews Tool was developed to streamline the approval process of ads for your agency! When it comes to getting your dealership client’s...
🎉 Introducing: Free MarketAnalyzer Tool For Automotive Agencies Our new MarketAnalyzer app is a free tool developed by BuyerBridge to help your automotive agency show dealership prospects the power of Facebook by offering them key insights about their market. Before,...