If the shocking announcement Facebook made yesterday sent your head spinning, you're not alone. If 2021 has taught us anything about the digital marketing universe, it’s that adaptability is virtually everything. From iOS updates and cookie privacy changes to...
Reporting on the performance of your client's social media ads is a powerful thing. Powerful enough to seriously impact your agency’s reputation, and let's not forget - churn rate! This means it’s up to your agency to paint a “pretty picture” of their ad performance,...
What Is BuyerBridge? Say hello to your agency’s (and dealer clients’) new best friend: BuyerBridge, a Facebook AdTech Platform designed specifically for auto agencies and resellers. If your agency is running Facebook Ads for auto dealer clients, BuyerBridge can help...
Dealerships come to your auto agency for one thing and one thing only, to drive more unit sales from Facebook and Instagram ad campaigns. Your clients hand you $1 with the expectation that you’re going to turn that into $2-3. Do that, and chances are they’ll reinvest...
Why Image Size Matters Images determine whether your dealer clients’ ads are a scroll-stopper, or just plain scrolled past! It doesn’t matter how many ads you’ve set live if the quality of your image is sub-par, or down-right painful to look at. One of the biggest...
Building Facebook Ad Campaigns Isn't Simple We can all agree that manually building out Facebook ad campaigns takes a TON of time. After deciding on a dealership’s campaign strategy and honing in on their target audience, then designing ad creative and curating their...
Budgeting Social Media Ads Isn't Easy As a business or agency who is managing multiple customers' advertising, across multiple platforms - do you dread budgeting? You're not alone. Clients come to you with an objective, a dollar amount of what they want to invest in...
Optimizing on-Facebook Lead Ads for Your Dealer Clients Leads offer your agency’s dealer-clients an opportunity to discover and pursue people who have shown initial interest in their auto inventory or services that they offer. As an automotive agency, I'm sure I don’t...
Running an ad campaign is required to get your business in front of those who would be interested in your wares. This is especially true for automotive dealerships who want to sell the latest cars to customers interested in their brand. Due to the massive growth over...
Agencies owners will typically dream of building a successful business that is capable of coming up with amazing results for their clients. While this is possible, agencies tend to come with their own set of problems that can’t easily be solved like most other...
Advertising apps have become an essential tool for most digital agencies due to how efficient they are at streamlining the ads into various mobile platforms. With the majority of the population around the world having access to the internet and spending a good...
The services provided by a digital marketing agency for the prosperity of any business out there trying to make it big in this digital age. Some companies would hesitate to hire an agency due to the notion that they’ll have to pay a large amount of money simply to get...